FOR IMMEDIATE PRESS RELEASE
Sander van Doorn Launches New Show on Sirius/XM

Eindhoven, Netherlands- July 23, 2010 – Sander van Doorn, the number 10 ranked DJ in the world, announced today that he has been tapped by global satellite radio giant Sirius XM (Nasdaq: SIRI ) as the newest on air talent for preeminent electronic music channel “Area.”

The weekly radio show, called ‘Identity,’ is an extension of Sander’s highly successful iTunes broadcast of the same name. ‘Identity’ will have it’s inaugural launch on Thursday, July 22, 2010 and will feature an hour long mix from the superstar, along with commentary, tour news, exclusive contests and the most upfront electronic music on the planet. Once monthly, the show will also feature a 30 minute guestmix from a DJ handpicked by Sander as a way to further enhance the listeners’ experience.

“It’s long been my dream to take Identity to the US market through the radio. Now thanks to our partnership with Sirius we are delighted to be bringing the new show format to the Area Channel. The show will be different to the Rest of the World radio show and podcast, so it really is aimed at my US fans, and it’s simply wonderful to be welcomed to a channel with such a reputation alongside some of my peers whom I most respect.” -SANDER VAN DOORN

‘Area’ is a globally recognized dance music channel on Sirius XM (ch 38 and 80 respectively) that brings listeners the most hotly tipped radio shows from the true titans of dance music today. Sander will be taking his well earned place amongst dance music’s elite including; Carl Cox, Armin van Buuren, and Tiesto among others.

‘Identity’ will air on Sirius 38 XM 80 every Thursday night at 10PM EST with a rebroadcast Sundays at 9PM EST and Tuesdays at 8PM EST.

AREA-
http://www.sirius.com/area

SANDER VAN DOORN-
www.sandervandoorn.com

About SIRIUS XM Radio

SIRIUS XM Radio is America’s satellite radio company delivering to subscribers commercial-free music channels, premier sports, news, talk, entertainment, and traffic and weather.

SIRIUS XM Radio has content relationships with an array of personalities and artists, including Howard Stern, Martha Stewart, Oprah Winfrey, Rosie O’Donnell, Jamie Foxx, Barbara Walters, Opie & Anthony, Bubba the Love Sponge(R), Bob Edwards, Chris “Mad Dog” Russo, Jimmy Buffett, The Grateful Dead, Willie Nelson, Bob Dylan and Tom Petty. SIRIUS XM Radio is the leader in sports programming as the Official Satellite Radio Partner of the NFL, Major League Baseball(R), NASCAR(R), NBA, NHL(R), and PGA TOUR(R) and major college sports.

SIRIUS XM Radio has arrangements with every major automaker. SIRIUS XM Radio products are available at shop.sirius.com and shop.xmradio.com, and at retail locations nationwide, including Best Buy, RadioShack, Wal-Mart and independent retailers.

SIRIUS XM Radio also offers SIRIUS Backseat TV, the first ever live in-vehicle rear seat entertainment featuring Nickelodeon, Disney Channel and Cartoon Network; XM NavTraffic(R) service for GPS navigation systems delivers real-time traffic information, including accidents and road construction, for more than 80 North American markets.

Press contact for Sander van Doorn:

Sara Cooper

SvD@SaraCooperPR.com

O 415 944 8097
M 209 559 4966

www.saracooperpr.com

Contact for SIRIUS XM Radio:

Samantha Bowman

SIRIUS XM Radio

212 901 6644

samantha.bowman@siriusxm.com